Posted by Brenda Timm, Vice President – Strategic Communication & Online Services

In today’s go-go-go environment, quick digital conversations have become the norm with things like abbreviated lingo and limited character counts commanding our typical discussion habits.

So does that mean long-form content (a piece with about 1,500 words […]

Posted by Erin Schroeder, Copywriter & Online Specialist

If you haven’t seen the new Under Armour ad featuring ballerina Misty Copeland that first aired last week, the 60-second spot is definitely worth a watch:

https://www.youtube.com/watch?v=ZY0cdXr_1MA

It’s a powerful clip with the narrator reading snippets of a past rejection […]