As you plan new events for your business, how much emphasis are you putting on social channels as a way to communicate all of the details? With so many people now connected via Facebook, Twitter and other major platforms, social is a smart, easy way to promote events in the stages before, during and after. This article with infographic from Social Media Today highlights some great tips for incorporating social as part of your overall event strategy. From collecting RSVPs and introducing speakers beforehand to livestreaming your event the day of and sharing photos and videos after, get ideas for how you can maximize the role of your company’s social channels.