Has the abbreviation “TL; DR” been introduced to your vocabulary yet? It stands for “too long; didn’t read” and is a common reaction to many types of digital communications, especially email. So how can you make sure your messages get noticed by recipients who already have piles of paperwork and packed Inboxes to sort through? We found some great tips in a recent article by PR Daily. Before writing begins, consider what your end goal is for the reader (educate, influence, etc.). Then put together a message that gets right to the point. Once you’re done drafting, go back and see if there are lines you can shorten … ideas you can simplify. If parts seem long and clunky, use subheads or bullet lists. Emails that are straightforward and concise have a much better chance of being read and avoiding that dreaded trash folder.